LOT 38 Synopsis - hand painted (5)
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Lot of 5 Synopses❖ Aap ki kasam -1974Language(s): Hindi, English, Urdu❖ Umrao Jaan – 1981Language(s): Hindi, English, Urdu❖ Uran Khatola – 1955 Language(s): Hindi, English, Urdu❖ Lamhe – 1991Language(s): Hindi, English, Urdu❖ Zameer – 1975 Language(s): Hindi, EnglishThis exclusively curated lot is dedicated to the old era of Bollywood, when movie promotions were hand painted and uniquely eye catchy. Each hand painted synopses took weeks to gain perfection. Their life like quality is in sharp contrast with the vibrant colours employed, which only enhances the appeal.Movie Synopses, also known as Old Bollywood pressbooks or song booklets, were animportant tool for movie goers in the past. Though, not produced now, they used to be an important promotional as well as informatory material and attraction for movie lovers, often depicting movie summary, songs etc.Pre 60’s synopsis had a similar template with a movie poster on the front, cast and crew information and often used to end with unanswered hints or questions generating interest ex- ‘Will the villain be punished in the end’ ‘Would they achieve their desired goal’ etc, followed by song lyrics in the end. Often a teaser with next release in the end or another poster/image of the movie. Hand painted posters, quite common in that era as well as musicians were used as selling points.The 60’s booklets reflected a sense of flamboyance and a star system, though still carrying a subtle, polite charm of the times. Stylised photographs gradually started replacing the hand painted artworks in the 70’s, whereas in the 80’s the booklets often resembled cassette covers.They truly represent our past and cultural legacy as well as the socio-cultural dynamics of the bygone era.
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2019/10/09
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Infinity Tower B,Ground Floor, 4, DLF Tower 8th Rd, DLF Phase 2, Sector 24, Gurugram, Haryana 122022, India
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